For benefit advisers, smart tech and AI are a stepping stone to better client service
Summary
The benefits world isn't always quick to embrace new technology tools, but according to adviser Ed Ligonde, that's to the detriment of benefits professionals everywhere — and their clients. In July, Ligonde's previous brokerage Nielsen Benefits Group was acquired by Nava Benefits, a tech-powered brokerage. The newly expanded organization is now focused on delivering streamlined, efficient employee benefits support with a human touch to midsize employers across the country.
